Most platforms force you into linear workflows that lose customers when messages fail
Linear Only
Most platforms: Send WhatsApp → Wait → Hope it works
Result: 40% messages never delivered
No Fallback
If WhatsApp fails, customer is lost forever with no backup plan
Result: 30% revenue lost
Complex to Build
Requires developers and coding knowledge to create workflows
Result: Weeks of implementation
The Pura.AI Drip Studio Solution
Smart workflows that adapt to delivery success and customer behavior
Conditional Logic
If WhatsApp fails → Send SMS
If SMS fails → Send Email
If customer clicks → Stop flow
Visual Builder
Drag-and-drop interface
No coding required
Build flows in minutes
Multi-Channel
WhatsApp + SMS + Email
All in one workflow
Smart channel selection
Before (Traditional Drips)
❌ 15% message delivery
❌ 5% conversion rate
❌ 2 weeks to build
❌ Developer required
❌ No backup plan
❌ Linear workflows only
After (Drip Studio)
✅ 95% message delivery
✅ 15% conversion rate
✅ 30 minutes to build
✅ No developer needed
✅ Automatic fallbacks
✅ Conditional logic
How to Build Your First Drip Flow
Create professional automation workflows in four simple steps
1
Choose Trigger
Select when your flow should start. Triggers include cart abandoned, form submitted, tag added, product purchased, signup completed, and 20+ more options.
Available Triggers: Cart Abandoned • Form Submitted • Tag Added • Payment Failed • Trial Started • Booking Made • And More…
2
Add Actions
Drag and drop actions into your workflow. Send messages, wait for specific durations, check conditions, add tags, update contact fields, or trigger webhooks.
Available Actions: Send Message • Wait • Check Condition • Add Tag • Update Field • Trigger Webhook • And More…
3
Set Conditions
Define what happens if a message succeeds or fails. Create smart fallbacks that automatically try alternative channels. Stop flows when customers engage.
Conditional Options: If Delivered • If Failed • If Clicked • If Replied • Custom Conditions • Time-based Rules
4
Launch & Monitor
Activate your flow with one click and watch real-time analytics. See delivery rates, conversion metrics, and revenue generated. Optimize based on performance data.
Analytics Tracked: Messages Sent • Delivery Rate • Click Rate • Conversion Rate • Revenue Generated • ROI
Pre-Built Templates
Start with proven workflows and customize to your needs
🛒
Abandoned Cart Recovery
Cart Abandoned → Wait 1hr → WhatsApp → If fails → SMS (2hr) → If fails → Email (24hr)
Expected Results:
45% recovery rate • ₹12L+ recovered monthly
👋
Welcome Series
New Signup → WhatsApp Welcome → Wait 1 day → Product Tips → Wait 3 days → Special Offer
Expected Results:
60% engagement • 25% conversion to paid
💳
Payment Reminder
Payment Due → WhatsApp → If not paid → SMS (1 day) → If not paid → Call + Email (3 days)
Expected Results:
90% collection rate • 3 days faster payment
⭐
Post-Purchase Follow-up
Order Delivered → Wait 2 days → WhatsApp Review Request → If no reply → SMS Reminder (5 days)
Expected Results:
3X more reviews • 85% positive feedback
🎯
Lead Nurturing
Lead Captured → WhatsApp Intro → Day 2: Case Study → Day 5: Demo Offer → Day 7: Limited Discount
Expected Results:
40% meeting booking • 3X faster conversion
📅
Appointment Reminders
Booking Made → Confirmation → Day Before: WhatsApp Reminder → 1hr Before: SMS Reminder
“Pura.Ai has completely streamlined our customer interaction process at Cauvery Tata. Managing thousands of ltest drive manually was impossible. With Pura’s Ai, we’ve seen a 40% reduction in no-show appointments and a massive boost in customer communication. It’s an essential tool for any automobile dealership looking to scale efficiency.”
Murali Ganesh
General Manager,
Cauvery Tata
“Pura.Ai has been a game-changer for our online store. We use it to send beautiful catalogs of our latest Paithani and Silk saree collections directly to customers, which gets much higher open rates than email. The abandoned cart recovery feature alone has recovered enough sales to pay for the subscription multiple times over.”
Shrenik Bhandari
CEO
Moolchand Mill
“Pura.Ai helps us instantly connect with leads and share details of new arrivals like BMWs and Audis directly to our clients’ WhatsApp. The automated follow-ups on inquiries have helped us close deals faster and keep our stock moving. Highly recommended for high-ticket sales!”
Maulesh Thakkar
Managing Director
Kamdhenu Groups
Drip Studio FAQs
Do I need coding knowledge to use Drip Studio?
Not at all! Drip Studio is designed for marketers, not developers. The visual drag-and-drop interface makes it easy to build complex workflows without writing a single line of code.
What channels can I use in my drip campaigns?
Drip Studio supports WhatsApp, SMS, Email, Voice calls, and Mobile push notifications. You can combine all channels in a single workflow with smart fallback logic.
How do channel fallbacks work?
If a message fails to deliver on one channel (e.g., WhatsApp), Drip Studio automatically tries the next channel (e.g., SMS) based on your conditions. This ensures your message reaches the customer no matter what.
Can I test my flows before going live?
Yes! Every flow has a test mode where you can send test messages to yourself and verify the workflow is working correctly before activating it for real customers.
How many flows can I create?
This depends on your plan. Professional plan includes 3 active flows, Business plan includes 20 active flows, and Enterprise plan has unlimited flows.
Can I see how my flows are performing?
Absolutely! Drip Studio provides real-time analytics showing delivery rates, open rates, click rates, conversion rates, and revenue generated for each flow. You can optimize based on performance data.
Have more questions?
Ready to Build Your First Smart Workflow?
Start your 14-day free trial and see why 500+ businesses trust Pura.AI Drip Studio for their automation needs